Binance announced the launch of Binance Junior, an application that enables parents to manage cryptocurrency subaccounts for children aged 6 to 17.

Service description

The company presents the app as a dedicated interface for family accounts, where parental oversight applies to designated subaccounts for minors.

Binance described the product as intended to provide custody and administration tools specifically for users between 6 and 17 years of age, under parental supervision.

Context and positioning

Products aimed at younger users reflect a broader industry tendency to offer family-oriented and custodial solutions in the retail cryptocurrency segment.

By introducing an app focused on parental control, Binance expands its range of account types and targets households seeking supervised access to digital-asset services.

Announcements and availability

The company announced the launch through its official communication channels; details about regional availability and rollout timing were not specified in the initial statement.

Binance did not provide additional technical specifications or feature lists at the time of the announcement, limiting public information to the product name and target age range.